The **Cal-Mil 3724-49 Rectangular Display Riser** blends **mid-century design** with **commercial functionality**, making it a staple for **buffets, bakeries, and retail displays**. Crafted from **premium walnut wood** with a **polished chrome frame**, this **20"L x 7"W x 6"H riser** offers a **reversible design**—switch between a **sleek riser** and a **modern basket** to create dynamic, eye-catching presentations. Its **natural wood tones** combined with **contemporary metallic accents** ensure a timeless aesthetic that enhances any **commercial kitchen, bakery, or retail space**. Whether you're displaying pastries, charcuterie, or market merchandise, this riser provides **versatile merchandising** that elevates product visibility while maintaining a **professional, upscale look**.
Ideal for **restaurant owners, caterers, and retail businesses**, the Cal-Mil 3724-49 combines **durability and style** without compromising on **practicality**. The **lightweight yet sturdy construction (19 lbs)** ensures easy positioning and movement, while the **6-month limited warranty** offers added peace of mind. This **single-level riser** is perfect for **buffet setups, bakery cases, or in-store product displays**, providing a **modern, mid-century touch** that stands out in any setting. For **commercial foodservice professionals** looking to merge **functionality with timeless design**, this riser is a must-have.
What sets the **Cal-Mil 3724-49** apart is its **adaptability**. Unlike traditional risers, its **reversible design** allows for **creative merchandising**—use it as a riser for layered displays or flip it to create a **clean, minimalist basket** for single items. The **rectangular shape** ensures stability, while the **walnut/chrome finish** delivers a **premium look** that aligns with **fine dining and boutique retail aesthetics**. Whether you're outfitting a **high-end bakery, a farm-to-table restaurant, or a specialty grocer**, this riser delivers **both form and function** without breaking the bank. **Order now** and transform your **foodservice displays** with a piece that combines **classic elegance with modern utility**.